A really moving Hermès Parade
This is how a very creative, very moving show is done.
Moving, as in jolting your mind.
First, the dancers glide in, pushing crates of different sizes and shapes. They follow a certain rhythmic pace. Then they run, go in circles, faster and faster until they form theatrical sets, stages, catwalks. And they unveil plates, pillows, towels, rugs, chairs, cabinets, tables, beds, glassware, silverware…. and use them to form vignettes. The dancers—all 56 of them—are moving house.
They cannot just be dancers. They are models, gymnasts, jugglers, acrobats, athletes, cavorters. They balance plates, they throw pillows, they twirl, they twist. They amaze you.
Crates reveal cabinets, carpets, a bar, rugs, towels; then dancers pause for tea.
An Hermès lifestyle vignette of pillows, rugs and towels. An array of chairs are next.
Kitchen tools, dining table, plates, trays and armchair come next, as dancers ape the lines of chairs.
Crates reveal cabinets, carpets, a bar, rugs, towels; then dancers pause for tea.
An Hermès lifestyle vignette of pillows, rugs and towels. An array of chairs are next.
Kitchen tools, dining table, plates, trays and armchair come next, as dancers ape the lines of chairs.
CLOSE
What a way to unbox Hermès’ home collection, all 400 objects, in a parade that’s interactive and immersive. You feel you are moving in with them to your new home.
Created by Hermès and directed by choreographer Philippe Decouflé, and curated by Charlotte Macaux Perelman and Alexis Fabry, the Hermès Parade in Seoul, South Korea is not just something you watch. You move with the dancers and you end up being moved by the brilliance of it all.